Branded apps and purchase behavior

Authors
Publication date 13-04-2016
Publisher ComCom
Organisations
  • Faculty of Social and Behavioural Sciences (FMG) - Amsterdam School of Communication Research (ASCoR)
Document type Web publication or website
Language English
Published at https://www.communicatingcommunication.com/single-post/2016/04/13/Branded-apps-and-purchase-behavior
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