- Prefix-adaptive and time-sensitive personalized query auto completion
- IEEE Transactions on Knowledge and Data Engineering
- Volume | Issue number
- 28 | 9
- Pages (from-to)
- Document type
- Faculty of Science (FNWI)
- Informatics Institute (IVI)
Query auto completion (QAC) methods recommend queries to search engine users when they start entering a query. Current QAC methods mostly rank query completions based on their past popularity, i.e., on the number of times they have previously been submitted as a query. However, query popularity changes over time and may vary drastically across users. Accordingly, the ranking of query completions should be adjusted. Previous time-sensitive and user-specific QAC methods have been developed separately, yielding significant improvements over methods that are neither time-sensitive nor personalized. We propose a hybrid QAC method that is both time-sensitive and personalized. We extend it to handle long-tail prefixes, which we achieve by assigning optimal weights to the contribution from time-sensitivity and personalization. Using real-world search log datasets, we return top N query suggestions ranked by predicted popularity as estimated from popularity trends and cyclic popularity behavior; we rerank them by integrating similarities to a user's previous queries (both in the current session and in previous sessions). Our method outperforms state-of-the-art time-sensitive QAC baselines, achieving total improvements of between 3 and 7 percent in terms of mean reciprocal rank (MRR). After optimizing the weights, our extended model achieves MRR improvements of between 4 and 8 percent.
- go to publisher's site
If you believe that digital publication of certain material infringes any of your rights or (privacy) interests, please let the Library know, stating your reasons. In case of a legitimate complaint, the Library will make the material inaccessible and/or remove it from the website. Please Ask the Library, or send a letter to: Library of the University of Amsterdam, Secretariat, Singel 425, 1012 WP Amsterdam, The Netherlands. You will be contacted as soon as possible.