Search results
Results: 8
Number of items: 8
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Buijzen, M., Anschütz, D., de Leeuw, R. N. H., Bleize, D. N. M., Sadza, A. J. C., de Droog, S. M., Rozendaal, E., & Dutch Young Consumers Network (2021). Behind the policy frontline in the Netherlands during the Corona crisis. Journal of Children and Media, 15(1), 49-54. https://doi.org/10.1080/17482798.2020.1858899
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de Droog, S. M., Buijzen, M., & Valkenburg, P. M. (2014). Enhancing children's vegetable consumption using vegetable-promoting picture books: the impact of interactive shared reading and character-product congruence. Appetite, 73, 73-80. https://doi.org/10.1016/j.appet.2013.10.018
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de Droog, S. M., Buijzen, M., & Valkenburg, P. M. (2012). Use a rabbit or a rhino to sell a carrot? The effect of character-product congruence on children’s liking of healthy foods. Journal of Health Communication, 17(9), 1068-1080. https://doi.org/10.1080/10810730.2011.650833
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de Droog, S. M., Buijzen, M., Opree, S. J., & Valkenburg, P. M. (2011). The appeal of congruence between brand characters and products: uncovering the affective mechanisms leading to product choice. Conference papers: International Communication Association: annual meeting, 2011. http://citation.allacademic.com/meta/p490812_index.html
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de Droog, S. M., Valkenburg, P. M., & Buijzen, M. (2011). Using brand characters to promote young children’s liking of and purchase requests for fruit. Journal of Health Communication, 16(1), 79-89. https://doi.org/10.1080/10810730.2010.529487
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de Droog, S., Buijzen, M., & Valkenburg, P. (2011). Increasing children's affective responses toward vegetables by character-product congruence. Conference papers: International Communication Association: annual meeting, 2011. http://citation.allacademic.com/meta/p490381_index.html
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de Droog, S. M., Buijzen, M., Opree, S. J., & Valkenburg, P. M. (2011). Merkfiguurtjes stimuleren de gezonde keuze van kleuters via affectieve reactiemechanismen. Tijdschrift voor Communicatiewetenschap, 39(4), 58-73. http://www.boomlemmatijdschriften.nl/tijdschrift/TCW/2011/4/TCW_1384-6930_2011_039_004_005.pdf
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