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Results: 188
Number of items: 188
  • Open Access
    Smit, E. G., Boerman, S. C., & van Meurs, L. (2015). The power of direct context as revealed by eye tracking: A model tracks relative attention to competing editorial and promotional content. Journal of Advertising Research, 55(2), 216-227. https://doi.org/10.2501/JAR-55-2-216-227
  • Open Access
    Fransen, M. L., Smit, E. G., & Verlegh, P. W. J. (2015). Strategies and motives for resistance to persuasion: an integrative framework. Frontiers in Psychology, 6, Article 1201. https://doi.org/10.3389/fpsyg.2015.01201
  • Smit, E. G., van Noort, G., & Voorveld, H. A. M. (2014). Understanding online behavioural advertising: user knowledge, privacy concerns and online coping behaviour in Europe. Computers in Human Behavior, 32, 15-22. https://doi.org/10.1016/j.chb.2013.11.008
  • Dahlen, M., Rosengren, S., & Smit, E. (2014). Why the Marketer's View Matters as Much as the Message: speaking down to the consumer speaks badly to a brand's image. Journal of Advertising Research, 54(3), 304-312. https://doi.org/10.2501/JAR-54-3-304-312
  • Linn, A. J., van Weert, J. C. M., Schouten, B. C., Smit, E. G., van Bodegraven, A. A., & van Dijk, L. (2014). Een communicatietypologie voor het bespreken van therapietrouwbarrières. PW Wetenschappelijk Platform, 8(3), 43-48. Article A1410. http://www.pw.nl/wp/2014wp03/a1410
  • Open Access
    Voorveld, H. A. M., Segijn, C. M., Ketelaar, P. E., & Smit, E. G. (2014). Investigating the prevalence and predictors of media multitasking across countries. International Journal of Communication : IJoC, 8, 2755-2777. http://ijoc.org/index.php/ijoc/article/view/2556
  • Open Access
    Meijers, M. H. C. (2014). On justifying eco-unfriendly behaviors. [Thesis, fully internal, Universiteit van Amsterdam].
  • Voorveld, H. A. M., Bronner, F. E., Neijens, P. C., & Smit, E. G. (2013). Developing an instrument to measure consumers' multimedia usage in the purchase process. The International Journal on Media Management : JMM, 15(1), 43-65. https://doi.org/10.1080/14241277.2012.756815
  • Voorveld, H., Smit, E., & Neijens, P. (2013). Cross-media advertising: brand promotion in an age of media convergence. In S. Diehl, & M. Karmasin (Eds.), Media and convergence management (pp. 117-133). Springer. https://doi.org/10.1007/978-3-642-36163-0_9
  • Linn, A. J., van Dijk, L., Smit, E. G., Jansen, J., & van Weert, J. C. M. (2013). May you never forget what is worth remembering: the relation between recall of medical information and medication adherence in patients with inflammatory bowel disease. Journal of Crohn's & Colitis, 7(11), e543-e550. https://doi.org/10.1016/j.crohns.2013.04.001
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