Search results
Results: 188
Number of items: 188
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Fransen, M. L., Verlegh, P. W. J., Kirmani, A., & Smit, E. G. (2015). A typology of consumer strategies for resisting advertising, and a review of mechanisms for countering them. International Journal of Advertising, 34(1), 6-16. https://doi.org/10.1080/02650487.2014.995284
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Ketelaar, P. E., Konig, R., Smit, E. G., & Thorbjørnsen, H. (2015). In ads we trust: religiousness as a predictor of advertising trustworthiness and avoidance. The Journal of Consumer Marketing, 32(3), 190-198. https://doi.org/10.1108/JCM-09-2014-1149
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Smit, E. (2015). Media planning. In W. Donsbach (Ed.), The concise encyclopedia of communication (pp. 366-367). Wiley Blackwell. https://doi.org/10.1002/9781118789353.ch13
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Asbeek Brusse, E. D., Fransen, M. L., & Smit, E. G. (2015). The more you say, the less they hear: the effect of disclosures in entertainment-education. Journal of Media Psychology, 27(4), 159-169. https://doi.org/10.1027/1864-1105/a000135
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Brandes, K., Linn, A. J., Smit, E. G., & van Weert, J. C. M. (2015). Patients' reports of barriers to expressing concerns in cancer consultations. Patient Education and Counseling, 98(3), 317-322. https://doi.org/10.1016/j.pec.2014.11.021 -
Meijers, M. H. C., Verlegh, P. W. J., Noordewier, M. K., & Smit, E. G. (2015). The dark side of donating: how donating may license environmentally unfriendly behavior. Social Influence, 10(4), 250-263. https://doi.org/10.1080/15534510.2015.1092468 -
Meppelink, C. S., Smit, E. G., Buurman, B. M., & van Weert, J. C. M. (2015). Should we be afraid of simple messages? The effects of text difficulty and illustrations in people with low or high health literacy. Health Communication, 30(12), 1181-1189. https://doi.org/10.1080/10410236.2015.1037425 -
Vandeberg, L., Murre, J. M. J., Voorveld, H. A. M., & Smit, E. G. (2015). Dissociating explicit and implicit effects of cross-media advertising. International Journal of Advertising, 34(5), 744-764. https://doi.org/10.1080/02650487.2015.1011023 -
Schinkel, S., van Weert, J. C. M., Kester, J. A. M., Smit, E. G., & Schouten, B. C. (2015). Does media use result in more active communicators? Differences between native Dutch and Turkish-Dutch patients in information-seeking behavior and participation during consultations with general practitioners. Journal of Health Communication, 20(8), 910-919. https://doi.org/10.1080/10810730.2015.1018600 -
Smit, E. G., Boerman, S. C., & van Meurs, L. (2015). The power of direct context as revealed by eye tracking: A model tracks relative attention to competing editorial and promotional content. Journal of Advertising Research, 55(2), 216-227. https://doi.org/10.2501/JAR-55-2-216-227
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