Search results

  • Full text

  • Document type

    • Publication year

  • Organisation

Results: 193
Number of items: 193
  • Open Access
    Wottrich, V. M., Verlegh, P. W. J., & Smit, E. G. (2017). The Role of Customization, Brand Trust, and Privacy Concerns in Advergaming. International Journal of Advertising, 36(1), 60-81. https://doi.org/10.1080/02650487.2016.1186951
  • Open Access
    Bernritter, S. F., Loermans, A. C., Verlegh, P. W. J., & Smit, E. G. (2017). ‘We’ are more likely to endorse than ‘I’: the effects of self-construal and brand symbolism on consumers’ online brand endorsements. International Journal of Advertising, 36(1), 107-120. https://doi.org/10.1080/02650487.2016.1186950
  • Open Access
    Brandes, K., van der Goot, M. J., Smit, E. G., van Weert, J. C. M., & Linn, A. J. (2017). Understanding the interplay of cancer patients’ instrumental concerns and emotions. Patient Education and Counseling, 100(5), 839-845. https://doi.org/10.1016/j.pec.2017.02.002
  • Open Access
    Segijn, C. M. (2017). Everyday multiscreening: How the simultaneous usage of multiple screens affects information processing and advertising effectiveness. [Thesis, fully internal, Universiteit van Amsterdam].
  • Open Access
    Meppelink, C. S., van Weert, J. C. M., Brosius, A., & Smit, E. G. (2017). Dutch health websites and their ability to inform people with low health literacy. Patient Education and Counseling, 100(11), 2012-2019. https://doi.org/10.1016/j.pec.2017.06.012
  • Open Access
    Segijn, C. M., Voorveld, H. A. M., & Smit, E. G. (2017). How related multiscreening could positively affect advertising outcomes. Journal of Advertising, 46(4), 455-472. https://doi.org/10.1080/00913367.2017.1372233
  • Open Access
    Asbeek Brusse, E. D., Fransen, M. L., & Smit, E. G. (2017). Framing in entertainment-education: Effects on processes of narrative persuasion. Health Communication, 32(12), 1501-1509. https://doi.org/10.1080/10410236.2016.1234536
  • Open Access
    Brandes, K. (2017). Communicating about concerns in oncology. [Thesis, fully internal, Universiteit van Amsterdam].
  • Open Access
    Segijn, C. M., Voorveld, H. A. M., Vandeberg, L., Pennekamp, S. F., & Smit, E. G. (2017). Insight into everyday media use with multiple screens. International Journal of Advertising, 36(5), 779-797. https://doi.org/10.1080/02650487.2017.1348042
  • Vandeberg, L., Wennekers, A. M., Murre, J. M. J., & Smit, E. G. (2016). Implicit and explicit measures: what their dissociations reveal about the workings of advertising. In P. Verlegh, H. Voorveld, & M. Eisend (Eds.), Advances in Advertising Research (Vol. VI): The Digital, the Classic, the Subtle, and the Alternative (pp. 269-279). (European Advertising Academy). Springer Gabler. https://doi.org/10.1007/978-3-658-10558-7_21
Page 6 of 20