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Results: 71
Number of items: 71
  • Open Access
    Boerman, S. (2019). Wat vinden millennials van native advertising op Facebook?. Web publication or website, SWOCC. https://www.swocc.nl/kennisbank-item/wat-vinden-millennials-van-native-advertising-op-facebook/
  • Boerman, S. (2018). Herkennen consumenten sponsored Facebook posts?. Web publication or website, SWOCC. https://www.swocc.nl/kennisbank-item/herkennen-consumenten-sponsored-facebook-posts/
  • Open Access
    Bol, N., Dienlin, T., Kruikemeier, S., Sax, M., Boerman, S. C., Strycharz, J., Helberger, N., & de Vreese, C. H. (2018). Understanding the effects of personalization as a privacy calculus: Analyzing self-disclosure across health, news, and commerce contexts. Journal of Computer-Mediated Communication, 23(6), 370-388. https://doi.org/10.1093/jcmc/zmy020
  • Open Access
    Boerman, S. C., Helberger, N., van Noort, G., & Hoofnagle, C. J. (2018). Sponsored blog content: What do the regulations say? And what do bloggers say? Journal of Intellectual Property, Information Technology and Electronic Commerce Law, 9(2), 146-159. https://www.jipitec.eu/issues/jipitec-9-2-2018/4730
  • Open Access
    Boerman, S. C., van Reijmersdal, E. A., Rozendaal, E., & Dima, A. L. (2018). Development of the Persuasion Knowledge Scales of Sponsored Content (PKS-SC). International Journal of Advertising, 37(5), 671-697. https://doi.org/10.1080/02650487.2018.1470485
  • Open Access
    Zuiderveen Borgesius, F. J., Kruikemeier, S., Boerman, S. C., & Helberger, N. (2017). Tracking Walls, Take-It-Or-Leave-It Choices, the GDPR, and the ePrivacy Regulation. European Data Protection Law Review, 3(3), 353-368. https://doi.org/10.21552/edpl/2017/3/9
  • Open Access
    Boerman, S. C., Kruikemeier, S., & Zuiderveen Borgesius, F. J. (2017). Online Behavioral Advertising: A Literature Review and Research Agenda. Journal of Advertising, 46(3), 363-376. https://doi.org/10.1080/00913367.2017.1339368
  • Open Access
    Smink, A. R., van Reijmersdal, E. A., & Boerman, S. C. (2017). Effects of brand placement disclosures: An eye tracking study into the effects of disclosures and the moderating role of brand familiarity. In V. Zabkar, & M. Eisend (Eds.), Advances in Advertising Research VIII: Challenges in an Age of Dis-Engagement (pp. 85-96). (European Advertising Academy). Springer Gabler. https://doi.org/10.1007/978-3-658-18731-6_7
  • Open Access
    van Reijmersdal, E. A., Boerman, S. C., Buijzen, M., & Rozendaal, E. (2017). This is Advertising! Effects of Disclosing Television Brand Placement on Adolescents. Journal of Youth and Adolescence, 46(2), 328-342. https://doi.org/10.1007/s10964-016-0493-3
  • Open Access
    Boerman, S. C., Willemsen, L. M., & Van Der Aa, E. P. (2017). “This Post Is Sponsored”: Effects of Sponsorship Disclosure on Persuasion Knowledge and Electronic Word of Mouth in the Context of Facebook. Journal of Interactive Marketing, 38, 82-92. https://doi.org/10.1016/j.intmar.2016.12.002
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