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Results: 25
Number of items: 25
  • Willemsen, L. M., Neijens, P. C., & Bronner, F. E. (2011). Perceived expertise vs. perceived trustworthiness: the suppressed effect of source type on review attitude. In S. Okazaki (Ed.), Advances in Advertising Research (Vol. 2): Breaking New Ground in Theory and Practice (pp. 423-436). Gabler. https://doi.org/10.1007/978-3-8349-6854-8_27
  • Open Access
    Zwier, S., Araujo, T., Boukes, M., & Willemsen, L. (2011). Boundaries to the articulation of possible selves through social networking sites: the case of Facebook profilers' social connectedness. Cyberpsychology, Behavior, and Social Networking, 14(10), 571-576. https://doi.org/10.1089/cyber.2010.0612
  • Willemsen, L. M., Neijens, P. C., & Bronner, F. E. (2010). Not all created equal? The content characteristics and usefulness of online consumer reviews. (SWOCC working paper series; No. 2). SWOCC. http://www.swocc.nl/publicatie/not_all_created_equal/
  • Bronner, F., & Willemsen, L. (2010). E-vloed op consumentengedrag. In S. van den Boom, E. Smit, & S. de Bakker (Eds.), Nachtmerrie of droom: de ROI van customer media (pp. 125-135). (Relatiemedia; No. 3). Customer Media Council.
  • Willemsen, L. (2010). Not all created equal? The content characteristics and usefulness of online consumer reviews. Conference papers: International Communication Association: annual meeting, 2010. http://web.ebscohost.com/ehost/pdfviewer/pdfviewer?sid=ab91a7ff-3d4a-41aa-b68b-b2ce8815ab8f%40sessionmgr14&vid=7&hid=9
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