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Results: 14
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  • Open Access
    Kerkhof, P., van Noort, G., & Antheunis, M. (2011). Waarom bedrijven sociale media gebruiken. In D. van Osch, & R. van Zijl (Eds.), Basisboek social media (pp. 91-119). Boom Lemma uitgevers.
  • Open Access
    Kerkhof, P., Schultz, F., & Utz, S. (2011). How to choose the right weapon. Communication Director, 2011(2), 76-79.
  • Kerkhof, P., & van Noort, G. (2010). Third party internet seals: reviewing the effects on online consumer trust. In I. Lee (Ed.), Encyclopedia of e-business development and management in the global economy. - Vol. 2 (pp. 701-708). Business Science Reference.
  • Open Access
    Kerkhof, P. (2010). Merken en social media. In S. van den Boom, E. Smit, & S. de Bakker (Eds.), Nachtmerrie of droom: de ROI van customer media (pp. 149-154). (Relatiemedia; No. 3). Customer Media Council. http://www.peterkerkhof.info/wordpress/wp-content/uploads/Merken-en-sociale-media.pdf
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