Advertising: responses across the life-span
| Authors | |
|---|---|
| Publication date | 2008 |
| Host editors |
|
| Book title | The international encyclopedia of communication. - Vol. 1 |
| ISBN |
|
| Pages (from-to) | 105-107 |
| Publisher | Boston: Wiley-Blackwell |
| Organisations |
|
| Document type | Chapter |
| Language | English |
| Published at | https://doi.org/10.1111/b.9781405131995.2008.x |
| Published at | http://www.communicationencyclopedia.com/subscriber/tocnode?id=g9781405131995_chunk_g97814051319956_ss27-1 |
| Permalink to this page | |