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Switching during commercial breaks

Open Access
Authors
  • A van Meurs
Supervisors
  • J.J. van Cuilenburg
Cosupervisors
  • P.C. Neijens
Award date 02-09-1999
Organisations
  • Other
Document type PhD thesis
Note Research conducted at: UvA
Downloads
Thesis
Cover
Titlepage
Acknowledgements
Contents
List of tables and figures
1: Research question
2: Defining "switching behaviour"
3: Explanatory variables: hypotheses
4: Data
5: Results: switching behaviour assessed
6: Testing the model
7: Conclusions and recommendations
Summary
Appendix
References
Subject index
Author index
Samenvatting
Cover
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