- Digital Equipment Corporation (DEC): A case study of indecision, innovation and company failure
- Award date
- 8 September 2016
- Number of pages
- Document type
- PhD thesis
- Faculty of Economics and Business (FEB)
- Amsterdam Business School Research Institute (ABS-RI)
The minicomputer began a revolution in the computer industry and was influential in the industry for over twenty years until superseded by client server computing and the personal computer. The subject of the thesis is a case study of how DEC, which was number two in the world in 1988, became a takeover candidate for a PC manufacturer in just ten years. It is a business history that considers the decline from the viewpoint of the decision makers and their strategic choices. We examine whether management indecision or technological leadership played a part in DEC’s problems. This thesis considers the part that Schumpeter’s Creative Destruction and Christensen’s theories on Innovation played in the downfall of Digital Equipment Corporation (DEC) in particular his assertion that it was the rise of the PC that was instrumental in the failure. It also considers Schein’s theory of the money gene as the cause of the failure and Saxenien’s view that the east coast versus west coast was at the heart of DEC’s demise. The study uses a variety of sources including interviews with senior technical and managerial employees, archival material and reports to examine the company history, the ways in which it achieved its success, and the reasons for its downfall. It compares similar computer companies of the time, looking at how they either avoided the mistakes that DEC made or how they fell into similar traps.
- Research conducted at: Universiteit van Amsterdam
If you believe that digital publication of certain material infringes any of your rights or (privacy) interests, please let the Library know, stating your reasons. In case of a legitimate complaint, the Library will make the material inaccessible and/or remove it from the website. Please Ask the Library, or send a letter to: Library of the University of Amsterdam, Secretariat, Singel 425, 1012 WP Amsterdam, The Netherlands. You will be contacted as soon as possible.