- Participatory cues and program familiarity predict young children’s learning from educational television
- Media Psychology
- Volume | Issue number
- 17 | 3
- Pages (from-to)
- Document type
- Faculty of Social and Behavioural Sciences (FMG)
- Amsterdam School of Communication Research (ASCoR)
The capacity model is designed to predict young children's learning from educational television. It posits that select program features and individual child characteristics can support this learning either by increasing total working memory allocated to the program or altering the allocation of working memory. In this study, the influence of one such program feature (participatory cues) and one such child characteristic (program familiarity) on educational content comprehension was investigated. A total of 187 American preschool-aged children (M = 4.35 years) were randomly assigned to view one of two versions of Dora the Explorer—one version contained participatory cues (i.e., cues that encourage children to respond to queries during the program) while in the other these cues were omitted. All children completed a program familiarity assessment prior to viewing and completed an educational content assessment post-viewing. There was no significant main effect for participatory cues, although, as expected, program familiarity was positively associated with educational content comprehension. In line with expectations, program familiarity was found to moderate the relationship between participatory cues and educational comprehension—the combination of high program familiarity and the presence of participatory cues led to the greatest educational content comprehension. Implications are discussed.
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