- Organizational output innovativeness: A theoretical exploration, illustrated by a case of a popular music festival
- Creativity and Innovation Management
- Volume | Issue number
- 17 | 1
- Pages (from-to)
- Document type
- Faculty of Economics and Business (FEB)
- Amsterdam Business School Research Institute (ABS-RI)
Different interpretations of innovation and innovativeness lead to different approaches and different methods to measure organizational output innovativeness. Two indicators of innovativeness are derived from two divergent approaches: the Referent Innovativeness Index and the Classification Innovativeness Index. The article uses the case of the popular music festival to discuss how these indexes can be operationalized and calculated, as well as to outline the implications of the differences between the methods.
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