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Zoekopdracht: faculteit: "FEB" en publicatiejaar: "2009"

AuteurA.R. Soetevent
TitelPayment choice, image motivation and contributions to charity: evidence from a field experiment
Jaar2009
Pagina's33
SerietitelTinbergen Institute Discussion Paper
Serienummer2009-015/1
FaculteitFaculteit Economie en Bedrijfskunde
Instituut/afd.FEB: Amsterdam School of Economics Research Institute (ASE-RI)
SamenvattingThis study uses a door-to-door fundraising field experiment to examine the impact of different payment options on charitable giving. Households are randomly divided into three treatments, distinguished by the possibility for respondents to donate cash, by debit card, or both.
I find that due to dwindling participation, revenues are significantly lower in the debit-only treatment than in the baseline cash-only treatment. In the combined treatment, the vast majority of donors uses cash, participation decreases and especially small donors drop out. This indicates that the option to donate electronically crowds out the image motivation of cash donations.

JEL classification: C93; D64; H41; E42
Keywords: Payment choice, field experiment, image motivation
Soort documentRapport
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